Pringles vs Wise Foods on Twitter
Pringles
Pringles does not post on daily basis the recent post of
Pringles is on 15 March and the post before that was form December 26, 2015.
Wise Foods
If I talk about Wise food they tweet every day their last post
is 23h ago and the tweet before that is of 15 March.
Content
Pringles tweet content about their product and the
promotional programs they running or planning to run in future for brand
promotion.
Wise foods tweet about their new product. They tweet about
the comparison of flavors and the promotional program they running right now.
50/50 Strategy
Pringles did not use 50/50 strategy they just tweet about
the products. They just promote their products they tweet about their videos of
products.
Same as Pringles, Wise food also did not use any 50/50
strategy on face book they just post about the product under the snacks chain
like popcorn and chips.
Keyword sentences
Pringles
They use hashtags about their video campaign like: #VivaTortillas and
they also use hashtags about their promotional campaign like: We’re totally jealous of Santa’s new
post-holiday tradition. #Holiday2015
Wise Foods
They use hashtags about their chips and popcorn like: #Wiseridgies #potatochips #snacks #wisepotatochips
And also: #Popcorn is America’s favorite snack and has been first served in movie theaters in
1912! #WiserLife
Most successful tweets
Pringles most recent post is about the combination of
Pringles logo to make a big smile on the packaging box. This tweet got 393
likes and 62 re tweets.
Wise Foods most recent post is about the comparison of two
flavors and this tweet got 7 likes and 1 retweet.
No comments:
Post a Comment